New home prices to remain steady despite incresased activity

"Reports from developers over the last few months suggest an improved outlook for the year ahead. The eagerness of buyers to secure a property before prices start to rise, and the range of incentives offered by developers to assist them with their purchase, has resulted in some extremely positive summer sales figures being recorded, and subsequent announcements that the likes of Persimmon and Barratt plan to commence construction on new schemes in the latter part of the year.

"However, it is a tentative step towards revival for an industry left severely battered by the credit crunch, and many developers will wait to see what the autumn market brings, before conducting any significant review of their pricing strategies."

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